Tag Archives: businessman.

The Creating Brain: The Neuroscience of Genius

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The Creating Brain: The Neuroscience of Genius by Nancy C. Andreasen
English | 2005-11-30 | ISBN: 1932594078 | PDF | 197 pages | 1,1 MB

The Creating Brain: The Neuroscience of Genius
Michelangelo was raised in a rustic village by a family of modest means. Shakespeare's father was a middle-class businessman. Abraham Lincoln came from a family of itinerant farmers. Yet all these men broke free from their limited circumstances and achieved brilliant careers as creative artists and leaders. How such extraordinary creativity develops in the human brain is the subject of renowned psychiatrist Nancy Andreasen's The Creating Brain.
Andreasen explains here how the brain produces creative breakthroughs in art, literature, and science, revealing that creativity is not the same thing as intelligence. She scrutinizes the complex factors involved in the development of creativity, including the role of patrons and mentors, "non-standard" educations, and the possession of an "omnivorous" vision. A fascinating interview with acclaimed playwright Neil Simon sheds further light on the creative process.The relationship between genius and insanity also plays an important role in Andreasen's examination. Drawing on her studies of writers in the Iowa Writers' Workshop and other scientific evidence, Andreasen asserts that while creativity may sometimes be linked to mental disorders and may be partially due to familial/genetic factors, neither is inevitable nor needed for creativity to flourish.
Scientist's increasing understanding of the brain's plasticity suggests even more possibilities for nurturing the creative drive, and Andreasen looks ahead to exciting implications for child-rearing and education. The Creating Brain presents an inspiring vision for a future where everyone-not just artists or writers-can fulfill their creative capacity.
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Islam: A Short History (Modern Library Chronicles)

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Islam: A Short History (Modern Library Chronicles) By Karen Armstrong
2002 | 272 Pages | ISBN: 081296618X | EPUB + MOBI | 3 MB + 2 MB

Islam: A Short History (Modern Library Chronicles)
The picture of Islam as a violent, backward, and insular tradition should be laid to rest, says Karen Armstrong, bestselling author of Muhammad and A History of God. Delving deep into Islamic history, Armstrong sketches the arc of a story that begins with the stirring of revelation in an Arab businessman named Muhammad. His concern with the poor who were being left behind in the blush of his society's new prosperity sets the tone for the tale of a culture that values community as a manifestation of God. Muhammad's ideas catch fire, quickly blossoming into a political empire. As the empire expands and the once fractured Arabs subdue and overtake the vast Persian domain, the story of a community becomes a panoramic drama. With great dexterity, Armstrong narrates the Sunni-Shi'ite schism, the rise of Persian influence, the clashes with Western crusaders and Mongolian conquerors, and the spiritual explorations that traced the route to God. Armstrong brings us through the debacle of European colonialism right up to the present day, putting Islamic fundamentalism into context as part of a worldwide phenomenon. Islam: A Short History, like Bruce Lawrence's Shattering the Myth and Mark Huband's Warriors of the Prophet, introduces us to a faith that beckons like a minaret to those who dare to venture beyond the headlines.
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Elena Gaviria Stewart, Isabel Cuadrado Guirado, Mercedes Lpez Sez, “Introduccin a la psicologa social”

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Elena Gaviria Stewart, Isabel Cuadrado Guirado, Mercedes López Sáez, "Introducción a la psicología social"
Publisher: Sanz y Torres | 2009 | ISBN: 8496808386 | Spanish | PDF | 466 pages | 39.9 Mb
"Teoría, investigación y aplicación a las realidades de la vida cotidiana son los tres pilares que sustentan la disciplina de la Psicología Social. Este volumen consta de distintos capítulos, cada uno de los cuales presenta modelos teóricos y resultados psicosociales relevantes de un área o campo concreto de disciplina (por ejemplo, cognición, relaciones interpersonales, influencia o actitudes, entre otros)…"

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Net Profit: How to Succeed in Digital Business (PDF)

Net Profit: How to Succeed in Digital Business by David Soskin
2010 | ISBN: 0470660813 | English | 328 pages | PDF | 3.10 MB
"This book has been written by an experienced entrepreneur who has built a highly successful online business. He understands the challenges first hand, and gives readers invaluable advice about the how they too can make it big in the digital world."
Luke Johnson, Chairman Risk Capital partners and Financial Times columnist
Online business can be a goldmine or a minefield. David Soskin, former CEO of Cheapflights and Chairman of mySupermarket.co.uk, has faced all the problems thrown up by building a business on the Internet, and solved them. Here, he shows you how to:

Convert a brilliant idea into something that actually pays
Get the funding you need to expand
Build a great team of staff and advisers
Keep the cash flowing
Go global!
Net Profit provides much needed inspiration and reassurance for would-be start ups and established businesses who want to do more online.

"I wish this book had been written ten years ago when I first entered the e-commerce industry."
Glenn Fogel, EVP – Corporate Development and International, Priceline.com

"David Soskin combines the insightful mind of a top consultant, the hardened vision of a serial entrepreneur, and the practicality of a successful businessman. Read this book!"

– Robin Buchanan, Adviser/Board member of multiple companies, previously the Dean and President of London Business School and also the UK Senior Partner of Bain & Company, the leading global consulting firm.

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