Tag Archives: Campaign

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

FREEDownload : Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
Download:
Buy Premium To Support Me & Get Resumable Support & Max Speed
Uploaded.net:

Continue reading

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

FREEDownload : Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
Download:
Buy Premium To Support Me & Get Resumable Support & Max Speed
Uploaded.net:

Continue reading

No Land! No House! No Vote!: Voices from Symphony Way

FREEDownload : No Land! No House! No Vote!: Voices from Symphony Way

No Land! No House! No Vote!: Voices from Symphony Way by Symphony Way Pavement Dwellers
English | 2011-03-01 | ISBN: 1906387842 | PDF | 160 pages | 12,7 MB

No Land! No House! No Vote!: Voices from Symphony Way
Early in 2007, hundreds of families living in shacks in Cape Town were moved into houses they had been waiting for since the end of the apartheid. But soon they were told that the move had been illegal, and they were kicked out of their new homes. They built shacks next to the road opposite the housing project and hundreds organized themselves into the Symphony Way Anti-Eviction Campaign, vowing to stay on the road until the government gave them permanent housing. This anthology of stories of justice miscarried, of violence domestic and public, of bigotry and xenophobia, is both testimony and poetry. This book is a means to dignity, a way for the poor to reflect and be reflected. It is testimony that there's thinking in the shacks, that there are humans who dialogue, theorize, and fight to bring about change.
Download link:
Buy Premium To Support Me & Get Resumable Support & Fastest Speed!

Continue reading

Jonas Salk: Beyond the Microscope (Makers of Modern Science)

FREEDownload : Jonas Salk: Beyond the Microscope (Makers of Modern Science)

Jonas Salk: Beyond the Microscope (Makers of Modern Science) by Victoria Sherrow
English | April, 2008 | ISBN: 0816061807 | 146 Pages | PDF | 8 MB
"Jonas Salk, Revised Edition" describes this respected immunologist's medical research and his lifelong efforts to promote scientific and human progress on a global scale. By chronicling Salk's story and his fight against polio, this engrossing book shows how scientists build upon the achievements of others while bringing their own perspective to the challenges they face in the laboratory and in the field. This revised edition brings readers up-to-date regarding Salk's final years and the current work of the Salk Institute. It also describes the global campaign to eradicate polio from the planet, since the fight against this disease has continued in developing nations.

Jonas Salk: Beyond the Microscope (Makers of Modern Science)
DOWNLOAD LINKS:
Buy Premium To Support Me & Get Resumable Support & Max Speed
Uploaded.net:

Continue reading

Anzac: The Landing (Battleground Europe)

FREEDownload : Anzac: The Landing (Battleground Europe)

Anzac: The Landing (Battleground Europe)
Pen and Sword | 2008 | ISBN: 1844157229| English | 208 Pages | EPUB | 27 MB

Anzac: The Landing (Battleground Europe)
The Anzac legend was born on the shores of Gallipoli during the historic morning of 25th April 1915. Landing on a hostile beach, under the cover of darkness, the Anzacs moved inland rapidly, but the response of the Ottoman forces was equally quick. The outcome of the campaign was arguably sealed during the first day, when the door for an Anzac victory was closed.
Buy Premium To Support Me & Get Resumable Support & Max Speed

rapidgator_net:

Continue reading

Shunt: The Story of James Hunt

FREEDownload : Shunt: The Story of James Hunt

Shunt: The Story of James Hunt By Tom Rubython
2010 | 764 Pages | ISBN: 0956565603 | EPUB + MOBI | 7 MB + 8 MB

Shunt: The Story of James Hunt
James Hunt was no ordinary racing driver and this is no ordinary sports biography. Hunt was simply the most colourful and charismatic driver ever to have raced in Formula One. Tom Rubython, the author of the best-selling Life of Senna, has written a new biography called Shunt – the story of James Hunt. At 624 pages plus 64 pages of photographs, this promises to be the sports biography of the year. Meticulously planned, enthusiastically researched and passionately written, this is the definitive biography of Hunt for all time. The launch will be accompanied by a press campaign, serialisations and advertising, combined with an 18-city book tour by the author.
Buy Premium To Support Me & Get Resumable Support & Max Speed

rapidgator_net:

Continue reading

Sleekify!: The Supercharged No-Weights Workout to Sculpt and Tighten Your Body in 28 Days!

FREEDownload : Sleekify!: The Supercharged No-Weights Workout to Sculpt and Tighten Your Body in 28 Days!

Myatt Murphy, Michael Olajide Jr., Adriana Lima, "Sleekify!: The Supercharged No-Weights Workout to Sculpt and Tighten Your Body in 28 Days!"
English | ISBN: 0345549678 | 2013 | EPUB | 256 pages | 7,8 MB

Sleekify!: The Supercharged No-Weights Workout to Sculpt and Tighten Your Body in 28 Days!
Fight fat and win with the revolutionary "no-gym" machine-free at-home workout program to sculpt, firm, and Sleekify! your body–in as little as four weeks.

When Victoria's Secret models need to look their best for a runway show or ad campaign, they call Michael Olajide, Jr.

The former championship boxer has a patented fat-melting fitness program that has helped reshape the bodies of stars like Liv Tyler, Sports Illustrated model Alyssa Miller, and Victoria's Secret Angel Adriana Lima.

Now you can have Michael Olajide as your personal trainer, too. This is your chance to experience the same sculpting, firming, sleekifying results that have been turning heads on the red carpet for years.

This twenty-eight-day fitness and nutrition plan–the same one Olajide gives his clients–lets you unleash your body's natural energy at home without having to invest a fortune on useless gym equipment. Instead, Olajide is in your corner every day, every step along the way–a one-man entourage urging you on as you build strength, tone muscle, and lose weight without bulking up. Sleekify!'s techniques are rooted in the "sweet science" of boxing, but you don't need a class, a ring, or a punching bag. All you need is a jump rope–and the will to be your best.

Equipment-free, plateau-proof, and, most important, fun, this workout puts the power in your hands. You dictate the intensity of the workout and, ultimately, your success.

Had enough of what you see in the mirror? Ready to punch out stubborn belly fat and build the stronger, more streamlined body you've always wanted? Leave the machines behind and Sleekify!
Buy Premium To Support Me & Get Resumable Support & Max Speed

rapidgator_net:

Continue reading

Mosquito Eradication: The Story of Killing Campto

FREEDownload : Mosquito Eradication: The Story of Killing Campto

Brian Kay, Richard C. Russell, "Mosquito Eradication: The Story of Killing Campto"
2013 | ISBN-10: 148630057X | 280 pages | PDF | 15 MB

Mosquito Eradication: The Story of Killing Campto
In 1998, the Southern Saltmarsh Mosquito Aedes camptorhynchus (‘Campto') was accidentally transported from Australia to Hawke's Bay in New Zealand, from where it dispersed to another 10 localities mainly on the North Island. After an investment of NZ$70 million over 10 years, this saltmarsh carrier of Ross River virus was eradicated in a world first program which surprised many.

How did it get there? How did it spread? How did the team cope when it arrived at Kaipara Harbour, said to be the largest harbor in New Zealand? This book draws together the entire unprecedented campaign, uncovering the twists and turns and nasty surprises the team had to deal with along the way. Written in an approachable way, it also contains new unpublished technical information which will be sought after by professionals.

KEY FEATURES
* Draws together the entire unprecedented campaign: science, politics, environment
* The only known publication relating to the mosquito eradication
* The volume editors are both top internationally recognized scientific authors with approximately 500 publications between them
Download Links:

Continue reading

Marissa Mayer and the Fight to Save Yahoo!

FREEDownload : Marissa Mayer and the Fight to Save Yahoo!

Marissa Mayer and the Fight to Save Yahoo! by Nicholas Carlson
2015 | ISBN: 1455556610 | English | 368 pages | EPUB | 2 MB

Marissa Mayer and the Fight to Save Yahoo!
A page-turning, warts-and-all narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38.

When Yahoo hired star Google executive Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California headquarters. On them there was Mayer's face and one word: HOPE. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room and, behind it, a question: Was Mayer actually going to be able to do this thing?

MARISSA MAYER AND THE FIGHT TO SAVE YAHOO! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon.

In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company. As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted.

In author Nicholas Carlson's capable hands, this riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley. And it reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.
Buy Premium To Support Me & Get Resumable Support & Max Speed

rapidgator_net:

Continue reading