Tag Archives: Industry

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

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Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

FREEDownload : Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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“Advances in Crystallization Processes” ed. by Yitzhak Mastai

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"Advances in Crystallization Processes" ed. by Yitzhak Mastai
InTeOpP | 2012 | ISBN: 9535105817 9789535105817 | 659 pages | PDF | 51 MB
This book provides the latest research developments in many aspects of crystallization including: chiral crystallization, crystallization of nanomaterials and the crystallization of amorphous and glassy materials. This book is of interest to both fundamental research and also to practicing scientists and will prove invaluable to all chemical engineers and industrial chemists in the process industries as well as crystallization workers and students in industry and academia.

“Advances in Crystallization Processes” ed. by Yitzhak Mastai
Crystallization is used at some stage in nearly all process industries as a method of production, purification or recovery of solid materials. In recent years, a number of new applications have also come to rely on crystallization processes such as the crystallization of nano and amorphous materials.

Contents
Section 1 Chiral crystallization
1 Separation of the Mixtures of Chiral Compounds by Crystallization
2 Crystallization on Self Assembled Monolayers
3 Asymmetric Reaction Using Molecular Chirality Controlled by Spontaneous Crystallization
Section 2 Crystallization of amorphous and glassy materials
4 Preparation of Na+ Superionic Conductors by Crystallization of Glass
5 Crystallization Kinetics of Metallic Glasses
6 Crystallization Kinetics of Amorphous Materials
7 Thermodynamics of Enthalpy Relaxation and Hole Formation of Polymer Glasses
8 Crystallization Behavior and Control of Amorphous Alloys
Section 3 Crystallization of nanomaterials
9 Influence of Crystallization on the Properties of Sn02 Thin Films
10 Crystallization of Sub-Micrometer Sized ZSM-5 Zeolites in SDA-Free Systems
11 The Growth of Chalcedony (Nanocrystalline Silica) in Electric Organs from Living Marine Fish
12 Synthesis and Characterization of Crystalline Zirconium Titanate Obtained by Sol-Gel
13 Characterization of Sol-Gel-Derived and Crystallized ??2, Zr02, Zr02-Y203 Thin Films on Si(001) Wafers with High Dielectric Constant
14 Crystalization in Spinel Ferrite Nanoparticles
Section 4 Bulk Crystallization from Aqueous Solutions
15 Separation of Uranyl Nitrate Hexahydrate Crystal from Dissolver Solution of Irradiated Fast Neutron Reactor Fuel
16 Stable and Metastable Phase Equilibria in the Salt-Water Systems
17 'Salt Weathering' Distress on Concrete by Sulfates?
18 Crystallization, Alternation and Recrystallization of Sulphates
Section 5 General issues in crystallization
19 Synthetic Methods for Perovskite Materials – Structure and Morphology
20 Phase Behavior and Crystal Structure of Binary Polycyclic Aromatic Compound Mixtures
21 Structure of Pure Aluminum After Endogenous and Exogenous Inoculation
22 Phosphoramidates: Molecular Packing and Hydrogen Bond Strength in Compounds Having a P(0)(N)n(0)3-n (n = 1, 2, 3) Skeleton
23 Synthesis and X-Ray Crystal Structure of a-Keggin-Type Aluminum-Substituted Polyoxotungstate
24 The Diffusion Model of Grown-ln Microdefects Formation During Crystallization of Dislocation-Free Silicon Single Crystals
25 Preparation of Carvedilol Spherical Crystals Having Solid Dispersion Structure by the Emulsion Solvent Diffusion Method and Evaluation of Its in vitro Characteristics
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Foodinformatics: Applications of Chemical Information to Food Chemistry

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Karina Martinez-Mayorga, José Luis Medina-Franco, "Foodinformatics: Applications of Chemical Information to Food Chemistry"
2014 | ISBN-10: 3319102257 | 264 pages | PDF | 9 MB

Foodinformatics: Applications of Chemical Information to Food Chemistry
The explosion in the generation of information parallels the explosion of computational resources. The use of computers to collect, store and manipulate chemical information is at the heart of chemoinformatics. These methodologies, whose main target thus far has been the pharmaceutical field, are general and can be applied to other types of chemical data sets, such as those containing food chemicals. While the use of chemical information methodologies to address food-related challenges is still in its infancy, interest is growing and will continue to do so as the methods prove useful, particularly for providing practical solutions to food industry challenges. Foodinformatics gives an overview of basic concepts, applications, tools and perspectives of the emerging field of foodinformatics. The book is an important addition to the literature and will be of interest of food chemists, nutritionists, informaticians and scientists of related fields. About the Editors Karina Martínez-Mayorga, Instituto de Química, UNAM, Mexico City, México and Torrey Pines Institute for Molecular Studies, Port St. Lucie, FL, USA José Luis Medina-Franco, Instituto de Química, UNAM, México City, México, and Torrey Pines Institute for Molecular Studies, Port St. Lucie, FL, USA
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The Explainer: From Dj Vu to Why the Sky Is Blue, and Other Conundrums

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The Explainer: From Déjà Vu to Why the Sky Is Blue, and Other Conundrums by The Conversation
2013 | ISBN: 1486300502 | English | 360 pages | PDF | 4 MB

The Explainer: From Dj Vu to Why the Sky Is Blue, and Other Conundrums
Ever wondered how vaccines work, why whales strand themselves or if luck exists? is a collection of the best of The Conversation's "The Explainer" and "Monday's Medical Myths" articles. The book answers questions on everyone's mind about a diverse range of topics, abstract concepts, and popular and hard core science. Sections include: animals and agriculture, body, climate and energy, medical myths, mind and brain, research and technology, and more.

Expert authors combine facts, analysis, new ideas and enthusiasm to make often challenging topics highly readable. This book is for the curious, those with a thirst for answers, and those with a fascination of how phenomena, new technologies and current issues in our daily lives work.

Features:
* Authored by prominent experts in their field, such as university professors, professionals and researchers in industry, academic institutions and societies
* Written accessibly for a general audience, addressing the curious, those with a hunger for knowledge and those wishing to impress at dinner parties
* The perfect way to get ahead in all the current topics quickly. Expert authors combine facts, analysis, new ideas and enthusiasm to make often challenging topics highly readable
* A collection of around 100 of the best articles published in "The Explainer" and "Monday's Medical Myths" sections of The Conversation
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The Explainer: From Dj Vu to Why the Sky Is Blue, and Other Conundrums

FREEDownload : The Explainer: From Dj Vu to Why the Sky Is Blue, and Other Conundrums

The Explainer: From Déjà Vu to Why the Sky Is Blue, and Other Conundrums by The Conversation
2013 | ISBN: 1486300502 | English | 360 pages | PDF | 4 MB

The Explainer: From Dj Vu to Why the Sky Is Blue, and Other Conundrums
Ever wondered how vaccines work, why whales strand themselves or if luck exists? is a collection of the best of The Conversation's "The Explainer" and "Monday's Medical Myths" articles. The book answers questions on everyone's mind about a diverse range of topics, abstract concepts, and popular and hard core science. Sections include: animals and agriculture, body, climate and energy, medical myths, mind and brain, research and technology, and more.

Expert authors combine facts, analysis, new ideas and enthusiasm to make often challenging topics highly readable. This book is for the curious, those with a thirst for answers, and those with a fascination of how phenomena, new technologies and current issues in our daily lives work.

Features:
* Authored by prominent experts in their field, such as university professors, professionals and researchers in industry, academic institutions and societies
* Written accessibly for a general audience, addressing the curious, those with a hunger for knowledge and those wishing to impress at dinner parties
* The perfect way to get ahead in all the current topics quickly. Expert authors combine facts, analysis, new ideas and enthusiasm to make often challenging topics highly readable
* A collection of around 100 of the best articles published in "The Explainer" and "Monday's Medical Myths" sections of The Conversation
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“Advanced Topics on Crystal Growth” ed. by Sukarno Olavo Ferreira

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"Advanced Topics on Crystal Growth" ed. by Sukarno Olavo Ferreira
InTeOpP | 2013 | ISBN: 9535110101 9789535110101 | 432 pages | PDF | 41 MB
The objective of this book is not to cover all areas of crystal growth but just present, as specified in the title, important selected topics, as applied to organic and inorganic systems. All authors have been selected for being key researchers in their field of specialization, working in important universities and research labs around the world. This book is mostly recommended for students working in the field of crystal growth and for scientists and engineers in the fields of crystalline materials, crystal engineering and the industrial applications of crystallization processes.

“Advanced Topics on Crystal Growth” ed. by Sukarno Olavo Ferreira
Crystal growth is the key step of a great number of very important applications. The development of new devices and products, from the traditional microelectronic industry to pharmaceutical industry and many others, depends on crystallization processes.
The first section is mainly devoted to biological systems and covers topics like proteins, bone and ice crystallization.
The second section brings some applications to inorganic systems and describes more general growth techniques like chemical vapor crystallization and electrodeposition.

Contents
Preface
Section 1 Biological and Other Organic Systems
1 Proteins and Their Ligands: Their Importance and Howto Crystallize Them
2 Purification of Erythromycin by Antisolvent Crystallization orAzeotropic Evaporative Crystallization
3 Crystal Growth of Inorganic and Biomediated Carbonates and Phosphates
4 Direction Controlled Growth of Organic Single Crystals by Novel Growth Methods
5 Characterizations of Functions of Biological Materials Having Controlling-Ability Against Ice Crystal Growth
6 The Mineralization of Bone and Its Analogies with Other Hard Tissues
7 Modeling Ice Crystal Formation of Water in Biological System
8 Crystallization: From the Conformerto the Crystal
Section 2 Inorganic Systems
9 Chemical Vapor Transport Reactions-Methods, Materials, Modeling
10 Growth and Development of Sapphire Crystal for LED Applications
11 Crystal Growth by Electrodeposition with Supercritical Carbon Dioxide Emulsion
12 Inorganic Nanostructures Decorated Graphene
13 Metal Chalcogenides Tetrahedral Molecular Clusters: Crystal Engineering and Properties
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Hierarchical Nanostructures for Energy Devices

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Hierarchical Nanostructures for Energy Devices by Seung H Ko and Costas P Grigoropoulos
English | 2014 | ISBN: 1849736286 | 322 pages | PDF | 15 MB

Hierarchical Nanostructures for Energy Devices
Surface area has a directly relationship with the efficiency of energy devices. Hierarchical nanostructuring has the potential to greatly increase surface area, and their electrical properties are favourable, not only to energy generation and storage, but also energy-consuming electronic circuits.

This book provides systematic coverage of how nanostructured materials can be applied to energy devices, with an emphasis on the process of generation to storage and consumption. The fundamentals (including properties, characterisation and synthesis) are clearly presented across the first chapters of the book, providing readers new to the field with a clear overview of this expanding topic. The detailed discussion of applications will be an inspiration to those already well-versed in the field.

The editors have more than a decade of experience in working on all aspects of energy generation and storage – in academia, national laboratories and industry. The book presents a balanced view from all sectors and is presented in a format accessible by postgraduate students and professional researchers alike.
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Hierarchical Nanostructures for Energy Devices

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Hierarchical Nanostructures for Energy Devices by Seung H Ko and Costas P Grigoropoulos
English | 2014 | ISBN: 1849736286 | 322 pages | PDF | 15 MB

Hierarchical Nanostructures for Energy Devices
Surface area has a directly relationship with the efficiency of energy devices. Hierarchical nanostructuring has the potential to greatly increase surface area, and their electrical properties are favourable, not only to energy generation and storage, but also energy-consuming electronic circuits.

This book provides systematic coverage of how nanostructured materials can be applied to energy devices, with an emphasis on the process of generation to storage and consumption. The fundamentals (including properties, characterisation and synthesis) are clearly presented across the first chapters of the book, providing readers new to the field with a clear overview of this expanding topic. The detailed discussion of applications will be an inspiration to those already well-versed in the field.

The editors have more than a decade of experience in working on all aspects of energy generation and storage – in academia, national laboratories and industry. The book presents a balanced view from all sectors and is presented in a format accessible by postgraduate students and professional researchers alike.
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Atomically-Precise Methods for Synthesis of Solid Catalysts

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Atomically-Precise Methods for Synthesis of Solid Catalysts by Sophie Hermans and Thierry Visart de Bocarme
English | 2014 | ISBN: 1849738297 | 316 pages | PDF | 14 MB

Atomically-Precise Methods for Synthesis of Solid Catalysts
There is much interest in preparing catalysts with specific structures for a desired catalytic activity. Although there has been a great amount of research into correlating particles sizes and microstructure to catalytic activity, knowledge about practical catalysts still remain ill-defined. The current challenge is now to understand atomic control.

provides an overview of recent developments in heterogeneous catalysts preparation which aim at controlling the microstructure of such catalysts at the atomic scale. Each chapter provides a different synthetic approach to achieve atomic-scale control along techniques to characterize the atomically-precise solids. Topics covered include bimetallic supported catalysts from single-source precursors zeolite-supported molecular metal complex catalyst, surface organometallic chemistry, atomic layer deposition and electron microscopy of catalysts.

Edited by active researchers in the area, the book aims to bridge the gap between surface science and heterogeneous catalysis. The book is suitable for graduate students as well as researchers in academia in industry from various disciplines including engineering, inorganic/organometallic chemistry, surface science and physical chemistry interested in catalyst design.
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