Tag Archives: journalist

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

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Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

FREEDownload : Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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The Memoirs of Walter Bagehot

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The Memoirs of Walter Bagehot by Frank Prochaska
English | 2013 | ISBN: 0300195540 | 224 pages | PDF | 7 MB

The Memoirs of Walter Bagehot
Walter Bagehot (1826-1877) was a prominent English journalist, banker, and man of letters. For many years he was editor of The Economist, and to this day the magazine includes a weekly "Bagehot" column. His analyses of politics, economics, and public affairs were nothing short of brilliant. Sadly, he left no memoir.

How, then, does this book bear the title, The Memoirs of Walter Bagehot? Frank Prochaska explains, "Given my longstanding interest in Bagehot's life and times, I decided to compose a memoir on his behalf." And so, in this imaginative reconstruction of the memoir Bagehot might have written, Prochaska assumes his subject's voice, draws on his extensive writings (Bagehot's Collected Works fill 15 volumes), and scrupulously avoids what Bagehot considered that most unpardonable of faults-dullness.

A faux autobiography allows for considerable license, but Prochaska remains true to Bagehot's character and is accurate in his depiction of the times. The memoir immerses us in the spirit of the Victorian era and makes us wish to have known Walter Bagehot. He is, Prochaska observes, the Victorian with whom we would most want to have dinner.
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Eclipse: The Horse That Changed Racing History Forever

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Eclipse: The Horse That Changed Racing History Forever by Nicholas Clee
English | 2013 | ISBN: 1590207378, 1468303333 | 352 pages | EPUB | 2,6 MB

Eclipse: The Horse That Changed Racing History Forever
May 3, 1769, Epsom Downs. A chestnut brown thoroughbred with a white blaze is scorching across the turf towards the finishing post. His four rivals are so far behind him that, in racing terms, they are "nowhere." Watching Eclipse is the man who wants to buy him. An adventurer and rogue who has made his money through gambling, Dennis O'Kelly is also a known companion to the madam of a notorious London brothel. Under O'Kelly's management, Eclipse would go on a winning streak unparalleled for the next two centuries.

As journalist Nicholas Clee explores in this captivating romp, while O'Kelly was destined to remain an outcast to the racing establishment, his horse would go on to become the undisputed, undefeated champion of the sport. Not only a consummate winner, Eclipse exemplified the perfect thoroughbred — a status he retains even today. Eclipse's male-line descendants include Secretariat, Barbaro, and all but three of the Kentucky Derby winners of the past fifty years.
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Dispatches from Blogistan: A travel guide for the modern blogger

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Dispatches from Blogistan: A travel guide for the modern blogger by Suzanne Stefanac
English | Sep 30, 2006 | ISBN: 0321395557 | 256 Pages | PDF | 11 MB
The term "blog" wasn't coined until 1999 and yet by 2004, it had become Merriam-Webster's Word of the Year. Globally, the number of blogs is doubling every six months, with more than 50 million blogs online today. Here to offer a unique overview of the emerging phenomenon that even armchair observers will find curiosity-satisfying is Dispatches from Blogistan: A Travel Guide for the Modern Blogger.

Dispatches from Blogistan: A travel guide for the modern blogger
Filled with practical, easy-to-implement advice for making blogging more enjoyable, useful, and profitable, this book covers everything from blogging and how it fits into the history of journalism to practical tips for planning and managing a blog, attracting and retaining an active readership. Written by noted technology journalist and interactive media veteran Su zanne Stefanac, the book features a fresh and succinct approach; quotes and commentary from noted and celebrity bloggers (author/futurist Bruce Sterling, NPR commentator Farai Chideya, Craig Newmark of craigslist.com, and Cory Doctorow, Boing Boing editor and science fiction author, among others); an accompanying blog site (dispatchesfromblogistan.com); and more. Stefanac explores issues of trust, influence, privacy, discovery, and the power of collaborative discourse, making this is a blog book like no other!
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Haunting Legacy: Vietnam and the American Presidency from Ford to Obama

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Haunting Legacy: Vietnam and the American Presidency from Ford to Obama by Marvin Kalb and Deborah Kalb
English | 2011-05-26 | ISBN: 0815721315 | PDF | 355 pages | 3,6 MB

Haunting Legacy: Vietnam and the American Presidency from Ford to Obama
The United States had never lost a war-that is, until 1975, when it was forced to flee Saigon in humiliation after losing to what Lyndon Johnson called a "raggedy-ass little fourth-rate country." The legacy of this first defeat has haunted every president since, especially on the decision of whether to put "boots on the ground" and commit troops to war.
In Haunting Legacy, the father-daughter journalist team of Marvin Kalb and Deborah Kalb presents a compelling, accessible, and hugely important history of presidential decisionmaking on one crucial issue: in light of the Vietnam debacle, under what circumstances should the United States go to war?

The sobering lesson of Vietnam is that the United States is not invincible-it can lose a war-and thus it must be more discriminating about the use of American power. Every president has faced the ghosts of Vietnam in his own way, though each has been wary of being sucked into another unpopular war. Ford (during the Mayaguez crisis) and both Bushes (Persian Gulf, Iraq, Afghanistan) deployed massive force, as if to say, "Vietnam, be damned." On the other hand, Carter, Clinton, and Reagan (to the surprise of many) acted with extreme caution, mindful of the Vietnam experience. Obama has also wrestled with the Vietnam legacy, using doses of American firepower in Libya while still engaged in Iraq and Afghanistan.

The authors spent five years interviewing hundreds of officials from every postwar administration and conducting extensive research in presidential libraries and archives, and they've produced insight and information never before published. Equal parts taut history, revealing biography, and cautionary tale, Haunting Legacy is must reading for anyone trying to understand the power of the past to influence war-and-peace decisions of the present, and of the future.
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Party of One

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Party of One by Michael Harris
English | 2014 | ISBN: 0670067016 | 466 pages | EPUB | 1,2 MB

Party of One
In , investigative journalist Michael Harris closely examines the majority government of a prime minister essentially unchecked by the opposition and empowered by the general election victory of May 2011. Harris looks at Harper's policies, instincts, and the often breathtaking gap between his stated political principles and his practices.

Harris argues that Harper is more than a master of controlling information: he is a profoundly anti-democratic figure. In the F-35 debacle, the government's sin wasn't only keeping the facts from Canadians, it was in inventing them. Harper himself provided the key confabulations, and they are irrefutably (and unapologetically) on the public record from the last election. This is no longer a matter of partisan debate, but a fact Canadians must interpret for what it may signify.

Harris illustrates how Harper has made war on every independent source of information in Canada since coming to power. is about a man with a well-defined and growing enemies list of those not wanted on the voyage: union members, scientists, diplomats, environmentalists, First Nations peoples, and journalists.

Against the backdrop of a Conservative commitment to transparency and accountability, Harris exposes the ultra-secrecy, non-compliance, and dismissiveness of this prime minister. And with the Conservative majority in Parliament, the law is simple: what one man, the PM, says, goes.
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Party of One

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Party of One by Michael Harris
English | 2014 | ISBN: 0670067016 | 466 pages | EPUB | 1,2 MB

Party of One
In , investigative journalist Michael Harris closely examines the majority government of a prime minister essentially unchecked by the opposition and empowered by the general election victory of May 2011. Harris looks at Harper's policies, instincts, and the often breathtaking gap between his stated political principles and his practices.

Harris argues that Harper is more than a master of controlling information: he is a profoundly anti-democratic figure. In the F-35 debacle, the government's sin wasn't only keeping the facts from Canadians, it was in inventing them. Harper himself provided the key confabulations, and they are irrefutably (and unapologetically) on the public record from the last election. This is no longer a matter of partisan debate, but a fact Canadians must interpret for what it may signify.

Harris illustrates how Harper has made war on every independent source of information in Canada since coming to power. is about a man with a well-defined and growing enemies list of those not wanted on the voyage: union members, scientists, diplomats, environmentalists, First Nations peoples, and journalists.

Against the backdrop of a Conservative commitment to transparency and accountability, Harris exposes the ultra-secrecy, non-compliance, and dismissiveness of this prime minister. And with the Conservative majority in Parliament, the law is simple: what one man, the PM, says, goes.
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When Talent Isn’t Enough: Business Basics for the Creatively Inclined

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When Talent Isn't Enough: Business Basics for the Creatively Inclined: For Creative Professionals, Including… Artists, Writers, Designers, Bloggers, … to Freelance or Run Their Own Business by Kristen Fischer
2013 | ISBN: 1601632509 | English | 224 pages | PDF | 7 MB

When Talent Isn’t Enough: Business Basics for the Creatively Inclined
"If you're creative and want to build a business around your talents, then you have to read Kristen's new book. It provides a clear path for taking your talent and turning it into a full-time career."
–Dan Schawbel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success

"Kristen Fischer's book is crammed with practical, road-tested tips, strategies, and real-world examples for creating a successful solo business. If you want to start earning more doing the work you love for clients who truly value your worth, read and apply the information in this wonderful guide."
–Ed Gandia, coauthor of The Wealthy Freelancer, founder of the International Freelancers Academy

"Kristen has written an essential and timeless knowledge resource for the freelancing community."
–Von Glitschka, illustrative designer, author of Vector Basic Training

Many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive. The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

When Talent Isn't Enough offers savvy and easy-to-apply business advice for writers, designers, and artists who want to:

Run a profitable, fulfilling business
Market themselves alongside seasoned pros, in-house talent and established agencies
Understand the legalities of doing business
Spearhead hassle-free accounting and bookkeeping practices
Overcome challenging situations with clients
Embrace self-promotion as a solo professional
Cultivate lasting client partnerships

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