Tag Archives: Symbol,

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

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Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

FREEDownload : Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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Living Waters: Ecology of Animals in Swamps, Rivers, Lakes and Dams

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Living Waters: Ecology of Animals in Swamps, Rivers, Lakes and Dams by Nick Romanowski
2014 | ISBN: 0643107568 | English | 306 pages | PDF | 54 MB

Living Waters: Ecology of Animals in Swamps, Rivers, Lakes and Dams
Wetlands are often seen as the ultimate symbol of beauty and tranquillity, their clear waters sheltering mysterious animals in a world where change is gentle and slow, from dragonflies skimming above their own reflections to the fishes glimpsed briefly below. Yet Australian wetlands are among the most varied and changeable habitats found anywhere, and the many creatures that live out their lives in and around water are superbly adapted to some of the most unpredictable ecosystems in the world.This book follows the diverse common themes and patterns that link inland waters from Tasmania to the tropics. It shows how cycles of change, the ways that different wetland animals travel through and between wetlands, and the interactions of the animals themselves create an ever-changing ecological kaleidoscope.
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Crazy ’08: How a Cast of Cranks, Rogues, Boneheads, and Magnates Created the Greatest Year in Baseball History

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Cait Murphy, "Crazy '08: How a Cast of Cranks, Rogues, Boneheads, and Magnates Created the Greatest Year in Baseball History"
2008 | ISBN-10: 0060889381, 0060889373 | 400 pages | PDF | 2 MB

Crazy ’08: How a Cast of Cranks, Rogues, Boneheads, and Magnates Created the Greatest Year in Baseball History
From the perspective of 2007, the unintentional irony of Chance's boast is manifest-these days, the question is when will the Cubs ever win a game they have to have. In October 1908, though, no one would have laughed: The Cubs were, without doubt, baseball's greatest team-the first dynasty of the 20th century.

Crazy '08 recounts the 1908 season-the year when Peerless Leader Frank Chance's men went toe to toe to toe with John McGraw and Christy Mathewson's New York Giants and Honus Wagner's Pittsburgh Pirates in the greatest pennant race the National League has ever seen. The American League has its own three-cornered pennant fight, and players like Cy Young, Ty Cobb, Walter Johnson, and the egregiously crooked Hal Chase ensured that the junior circuit had its moments. But it was the National League's-and the Cubs'-year.

Crazy '08, however, is not just the exciting story of a great season. It is also about the forces that created modern baseball, and the America that produced it. In 1908, crooked pols run Chicago's First Ward, and gambling magnates control the Yankees. Fans regularly invade the field to do handstands or argue with the umps; others shoot guns from rickety grandstands prone to burning. There are anarchists on the loose and racial killings in the town that made Lincoln. On the flimsiest of pretexts, General Abner Doubleday becomes a symbol of Americanism, and baseball's own anthem, "Take Me Out to the Ballgame," is a hit.

Picaresque and dramatic, 1908 is a season in which so many weird and wonderful things happen that it is somehow unsurprising that a hairpiece, a swarm of gnats, a sudden bout of lumbago, and a disaster down in the mines all play a role in its outcome. And sometimes the events are not so wonderful at all. There are several deaths by baseball, and the shadow of corruption creeps closer to the heart of baseball-the honesty of the game itself. Simply put, 1908 is the year that baseball grew up.
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The Vikings: A Very Short Introduction

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The Vikings: A Very Short Introduction by Julian D. Richards
English | 2005-11-03 | ISBN: 0192806076 | PDF | 168 pages | 3,8 MB

The Vikings: A Very Short Introduction
The Viking reputation is one of bloodthirsty seafaring warriors, repeatedly plundering the British Isles and the North Atlantic throughout the early Middle Ages. Yet Vikings were also traders, settlers, and farmers, with a complex artistic and linguistic culture, whose expansion overseas led them to cross the Atlantic for the first time in European history. Highlighting the latest archaeological evidence, Julian Richards reveals the whole Viking world: their history, their culture, and their legacy of overseas expansion for trade, colonization, and plunder. Viking identity is explored through what we have learned about their towns, art, shipbuilding, and religious rituals. Here the Viking story is brought up to the present, from the tales of adventure found in medieval Icelandic sagas, to their exploitation as a symbol of nationalism in the nineteenth century by Wagner, and later by Hitler and the Nazi party. The author also highlights their impact and influence on the history and people of Northern Europe. Vikings, a fascinating new look at a people and culture that have been reinvented throughout history, will take readers closer to discovering who they really were.
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Alex’s Wake: The Tragic Voyage of the St. Louis to Flee Nazi Germany-and a Grandson’s Journey of Love and Remembrance

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Alex's Wake: The Tragic Voyage of the St. Louis to Flee Nazi Germany-and a Grandson's Journey of Love and Remembrance by Martin Goldsmith
English | 2014 | ISBN: 0306823225 | 352 pages | EPUB | 3,5 MB

Alex’s Wake: The Tragic Voyage of the St. Louis to Flee Nazi Germany-and a Grandson’s Journey of Love and Remembrance
On May 13, 1939, the luxury liner SS St. Louis sailed away from Hamburg, Germany, bound for Havana, Cuba. On board were more than 900 Jewish refugees fleeing persecution in Nazi Germany. But an indifferent world conspired against them. After being denied landing rights in Havana, the refugees were turned away by the United States and Canada and forced to sail back to Europe, where the gathering storm of the Holocaust awaited them.

Two of those refugees were Alex Goldschmidt, a sixty-year-old veteran of World War I, and his seventeen-year-old son Klaus Helmut Goldschmidt. After their trans-Atlantic voyage, they landed in France. They would spend the next three years in one French camp after another before being shipped to Auschwitz in 1942.

Sixty-nine years later, Martin Goldsmith, Alex's grandson and Helmut's nephew, retraced their sad journey. Beginning in lower Saxony where Alex was born, Martin spent six weeks on the road and covered more than 5,700 miles, setting foot on the earth Alex and Helmut trod during their final days. Alex's Wake is Martin's eyewitness report.

The book offers a compelling history of the voyage of the St. Louis, including testimony from those on board, a tale of espionage, and the brave resolve of Captain Gustav Schroeder. It also offers a harrowing chronicle of the vast network of camps in France, many of which were organized by the French themselves with little or no encouragement from the Germans.

But Alex's Wake is also a contemporary travelogue and a heartfelt memoir of a second-generation American Jew trying to make sense of his heritage and to escape the burden of guilt and fear he long thought was his sole inheritance. Setting forth with the irrational, impossible desire to save two members of his family who were murdered ten years before he was born, Goldsmith concludes his journey by coming home to a moving symbol of remembrance at one of the scenes of the crime.
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The Ukulele: A History

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The Ukulele: A History by Jim Tranquada and John King
English | 2012 | ISBN: 0824836340, 0824835441 | 296 pages | PDF | 17,6 MB

The Ukulele: A History
Winner of the 2013 Ka Palapala Po'okela Award for Excellence in Special-Interest Books

Early praise: 'Here, at last, is the complete story of the 'ukulele. Thanks to the authors' years of tireless research, the instrument's incredible journey is brought vividly to life. This book is a labor of love and a gift of enduring scholarship.' –Jim Beloff, author of The Ukulele: A Visual History

Since its introduction to Hawaii in 1879, the 'ukulele has been many things: a symbol of an island paradise; a tool of political protest; an instrument central to a rich musical culture; a musical joke; a highly sought-after collectible; a cheap airport souvenir; a lucrative industry; and the product of a remarkable synthesis of western and Pacific cultures. The 'Ukulele: A History explores all of these facets, placing the instrument for the first time in a broad historical, cultural, and musical context.

Drawing on a wealth of previously untapped sources, Jim Tranquada and John King tell the surprising story of how an obscure four-string folk guitar from Portugal became the national instrument of Hawaii, of its subsequent rise and fall from international cultural phenomenon to 'the Dangerfield of instruments,'; and of the resurgence in popularity (and respect) it is currently enjoying among musicians from Thailand to Finland. The book shows how the technologies of successive generations (recorded music, radio, television, the Internet) have played critical roles in popularizing the 'ukulele. Famous composers and entertainers (Queen Liliuokalani, Irving Berlin, Arthur Godfrey, Paul McCartney, Jake Shimabukuro) and writers (Rudyard Kipling, Jack London, P. G. Wodehouse, Agatha Christie) wind their way through its history along with a host of outstanding Hawaiian musicians (Ernest Kaai, George Kia Nahaolelua, Samuel K. Kamakaia, Henry A. Peelua Bishaw). In telling the story of the 'ukulele, Tranquada and King also present a sweeping history of modern Hawaiian music that spans more than two centuries, beginning with the introduction of western melody and harmony by missionaries through the Hawaiian music renaissance of the 1970s and 1980s, to the contemporary stylings of today.
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Japan’s World Heritage Sites: Unique Culture, Unique Nature

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Japan's World Heritage Sites: Unique Culture, Unique Nature by John Dougill
English | 2014 | ISBN: 4805312858 | 192 pages | PDF | 38,5 MB

Japan’s World Heritage Sites: Unique Culture, Unique Nature
Visit the most compelling cultural and nature sites in all of Japan-and the world!

In Japan's World Heritage Sites, readers are introduced to the temples, gardens, castles and natural wonders for which Japan is so justly renowned-all of those now declared to be Unesco World Heritage Sites. Author John Dougill describes each site in detail, stating why they were singled out by Unesco, the current number and types of sites, the application process, how the sites have been selected, and how difficult it is to be given the special status of a World Heritage Site.

Dougill traveled to all of the sites in Japan to research this book. Because the Japanese archipelago extends from Siberia all the way down to Taiwan, Dougill describes how his journey led him from the sub-Arctic to the sub-tropical zones. These are without a doubt the most interesting sites that Japan has to offer, including the following:
Mount Fuji, Japan's tallest and most sacred volcano. Located on Honshu Island near Tokyo, Mt. Fuji is considered the sacred symbol of Japan
Himeji Castle, a monument from Japan's long feudal history. Also known as Egret Castle, because it looks like a bird taking off in flight.
Horyu-ji Temple, the world's oldest surviving wooden structure-a center of Buddhist learning that still serves as a seminary and monastery
Hiroshima Peace Memorial or Atomic-Bomb Dome-one of the few structures to partially survive the atomic blast in 1945
The Ogasawara Islands, a remote archipelago of over 30 islands-including Iwo Jima-that is home to rare wildlife and spectacular scenery
Readers will learn how Japan first became involved with the World Heritage Sites program back in 1993, the importance of these designations, and their popularity in Japan, where they are visited by millions of people annually, both Japanese and foreigners.

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Being Nude: The Skin of Images

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Jean-Luc Nancy, Federico Ferrari, "Being Nude: The Skin of Images"
English | ISBN: 0823256200, 0823256219 | 2014 | 128 pages | PDF | 9 MB

Being Nude: The Skin of Images
The nude has long been known as a symbol for truth in philosophy and art alike, but what does it mean to be naked? In a series of constantly surprising and thoughtful reflections, Jean-Luc Nancy and Federico Ferrari encounter the nude as an opportunity for thinking in a way that is stripped bare of all received meanings and preconceived forms. The nude is always presented as something that is at once vulnerable and evasive. It is exposed, yet holds a part of itself back, or holds future possibilities for change, development, and demise in reserve. What is revealed when we are nude or when we are presented with the image of someone who is nude? Is truth a type of nudity? Is it visible? Is it something that can be apprehended with the senses? What are the conditions under which truth may be revealed? What does the nude do? What does it say about images and our relation to them? Why has the nude been central to Western art? What does it show us about art and about ourselves? What is the difference between being dressed and being naked? What does it mean to be, and to be present or absent? In the course of engagements with twenty-six separate images, the authors show how the nudes produced by painters and photographers expose this bareness of thought and leave us naked on the verge of a sense that is always nascent, always fleeting, on the surface of the skin, on the surface of the image.
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