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Making Space: How the Brain Knows Where Things Are

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Jennifer M. Groh, "Making Space: How the Brain Knows Where Things Are"
English | ISBN: 0674863216 | 2014 | 218 pages | PDF | 5 MB

Making Space: How the Brain Knows Where Things Are
Knowing where things are seems effortless. Yet our brains devote tremendous computational power to figuring out the simplest details about spatial relationships. Going to the grocery store or finding our cell phone requires sleuthing and coordination across different sensory and motor domains. Making Space" traces this mental detective work to explain how the brain creates our sense of location. But it goes further, to make the case that spatial processing permeates all our cognitive abilities, and that the brain s systems for thinking about space may be the systems of thought itself. Our senses measure energy in the form of light, sound, and pressure on the skin, and our brains evaluate these measurements to make inferences about objects and boundaries. Jennifer Groh describes how eyes detect electromagnetic radiation, how the brain can locate sounds by measuring differences of less than one one-thousandth of a second in how long they take to reach each ear, and how the ear s balance organs help us monitor body posture and movement. The brain synthesizes all this neural information so that we can navigate three-dimensional space. But the brain s work doesn t end there. Spatial representations do double duty in aiding memory and reasoning. This is why it is harder to remember how to get somewhere if someone else is driving, and why, if we set out to do something and forget what it was, returning to the place we started can jog our memory. In making space the brain uses powers we did not know we have."
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Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

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Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

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Andrea Hiott, "Thinking Small: The Long, Strange Trip of the Volkswagen Beetle"
English | ISBN: 0345521420 | 2012 | EPUB | 512 pages | 7 MB

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car's story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world.

Andrea Hiott's wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today's automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford's Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler's concept of "the people's car" would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world's most huggable automobile.

Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler's monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon.

Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility-a triumph not of the will but of the imagination.
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WordPress Multisite Administration

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Tyler L. Longren, "WordPress Multisite Administration"
English | ISBN: 1783282479 | 2013 | 106 pages | PDF, EPUB | 13 MB

WordPress Multisite Administration
A concise guide to set up, manage, and customize your blog network using WordPress multisite

Overview
Learn how to configure a complete, functional, and attractive WordPress Multisite
Customize your sites with WordPress themes and plugins
Set up, maintain, and secure your blog network

In Detail

WordPress is an incredibly popular blogging platform. Few people realize that the software behind WordPress.com, which is a standalone WordPress with multisite enabled, is available for free, for anyone to make use of. WordPress Multisite is a special ?mode? built into WordPress, which allows you to create a network of multiple websites, all running on a single installation of WordPress.

WordPress Multisite Administration is an easy-to-understand book filled with information, tips, and best practices to help you create and manage a blog network similar to http://wordpress.com/, by using WordPress Multisite.

WordPress Multisite Administration will take you through all the steps necessary to get WordPress Multisite installed and configured on your server. It covers everything from installation and initial configuration to customizations and some helpful troubleshooting tips.

You will also learn how to build your own blog directory that features the authors in your WordPress Multisite network. The blog directory is built by making use of WordPress child themes, an incredibly useful thing to know how to do.

You'll learn everything you need to know about running and maintaining a WordPress Multisite installation.

What you will learn from this book
Create a WordPress multisite network, similar to http://wordpress.com/
Learn theme and plugin activation and management
Make a custom blog directory featuring network author content
Secure your WordPress Multisite installation
Migrate multiple regular WordPress sites into one WordPress Multisite installation
Tips and best practices for optimization
Update themes, plugins, and WordPress core
Create a basic WordPress child theme for the blog directory
Set up multiple sites on your WordPress multisite network

Approach

This is a simple, concise guide with a step-by-step approach, packed with screenshots and examples to set up and manage a network blog using WordPress

Who this book is written for

WordPress Multisite Administration is ideal for anyone wanting to familiarize themselves with WordPress Multisite. You'll need to know the basics about WordPress, and having at least a broad understanding of HTML, CSS, and PHP will help, but isn't required.
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Risk and Social Theory in Environmental Management

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Risk and Social Theory in Environmental Management by Thomas Measham, Stewart Lockie
2012 | ISBN: 0643104127 | English | 232 pages | PDF | 12 MB

Risk and Social Theory in Environmental Management
marks a timely contribution, given that environmental management is no longer just about protecting pristine ecosystems and endangered species from anthropogenic harm; it is about calculating and managing the risks to human communities of rapid environmental and technological change.

First, the book provides a solid foundation of the social theory underpinning the nature of risk, then presents a rethinking of key concepts and methods in order to take more seriously the biophysical embeddedness of human society. Second, it presents a rich set of case studies from Australia and around the world, drawing on the latest applied research conducted by leading research institutions. In so doing, the book identifies the tensions that arise from decision making over risk and uncertainty in a contested policy environment, and provides crucial insights for addressing on-the-ground problems in an integrated way.

* First volume to address environmental risk from a social science perspective
* Latest theoretical developments
* In depth case studies of contemporary issues (e.g. climate change, water shortages)
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Manufacturing and Engineering Technology

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Manufacturing and Engineering Technology (ICMET 2014) by Ai Sheng and Yizhong Wang
English | 2014 | ISBN: 113802645X | 636 pages | PDF | 45,5 MB

Manufacturing and Engineering Technology
brings together around 200 peer-reviewed papers presented at the 2014 International Conference on , held in San-ya, China, October 17-19, 2014. The main objective of these proceedings is to take the discussion a step further. Contributions cover Manufacture, Mechanical, Materials Science, Industrial Engineering, Control, Information and Computer Engineering.
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Fractal Mechanics of Polymers: Chemistry and Physics of Complex Polymeric Materials

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Fractal Mechanics of Polymers: Chemistry and Physics of Complex Polymeric Materials by G. V. Kozlov, Yu G. Yanovskii
2014 | ISBN: 1771880414 | English | 384 pages | PDF | 11 MB

Fractal Mechanics of Polymers: Chemistry and Physics of Complex Polymeric Materials
This new book explores the consideration of relationships that connect the structural and basic mechanical properties of polymeric mediums within the frameworks of fractal analysis with cluster model representations attraction. Incidentally, the choice of any structural model of medium or their combinations is defined by expediency and further usage convenience only. This book presents leading-edge research in this rapidly changing and evolving field.

The book presents descriptions of the main reactions of high-molecular substances within the frameworks of fractal analysis and irreversible aggregation models. Synergetics and percolation theory were also used. In spite of the enormous number of papers dealing with the influence of the medium on the rate of chemical reactions (including synthesis of polymers), no strict quantitative theory capable of "universal" application has been put forward up until now. It is now possible to describe the relationship between the reaction rate constants and the equilibrium constants with the nature of the medium in which the reactions take place by means of a single equation. This important book for the first time gives structural and physical grounds of polymers synthesis and curing, and the fractal analysis is used for this purpose.

This new book:

* Highlights some important areas of current interest in polymer products and chemical processes

* Focuses on topics with more advanced methods

* Emphasizes precise mathematical development and actual experimental details

* Analyzes theories to formulate and prove the physicochemical principles

* Provides an up-to-date and thorough exposition of the present state of the art of complex polymeric materials
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Fractal Mechanics of Polymers: Chemistry and Physics of Complex Polymeric Materials

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Fractal Mechanics of Polymers: Chemistry and Physics of Complex Polymeric Materials by G. V. Kozlov, Yu G. Yanovskii
2014 | ISBN: 1771880414 | English | 384 pages | PDF | 11 MB

Fractal Mechanics of Polymers: Chemistry and Physics of Complex Polymeric Materials
This new book explores the consideration of relationships that connect the structural and basic mechanical properties of polymeric mediums within the frameworks of fractal analysis with cluster model representations attraction. Incidentally, the choice of any structural model of medium or their combinations is defined by expediency and further usage convenience only. This book presents leading-edge research in this rapidly changing and evolving field.

The book presents descriptions of the main reactions of high-molecular substances within the frameworks of fractal analysis and irreversible aggregation models. Synergetics and percolation theory were also used. In spite of the enormous number of papers dealing with the influence of the medium on the rate of chemical reactions (including synthesis of polymers), no strict quantitative theory capable of "universal" application has been put forward up until now. It is now possible to describe the relationship between the reaction rate constants and the equilibrium constants with the nature of the medium in which the reactions take place by means of a single equation. This important book for the first time gives structural and physical grounds of polymers synthesis and curing, and the fractal analysis is used for this purpose.

This new book:

* Highlights some important areas of current interest in polymer products and chemical processes

* Focuses on topics with more advanced methods

* Emphasizes precise mathematical development and actual experimental details

* Analyzes theories to formulate and prove the physicochemical principles

* Provides an up-to-date and thorough exposition of the present state of the art of complex polymeric materials
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Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition

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Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition by Martin J. Boord
English | 2012 (2010) | ISBN: 3942380056 | ISBN-13: 9783942380058 | 432 pages | PDF | 19,3 MB
This important collection of teachings from the Northern Treasures Vajrakila cycle includes liturgical practice texts (sadhana) from the original treasure revelations, together with explanatory notes and commentaries by the 17th century master Padma 'phrin-las on how to take these practices into a closed retreat and employ them for the highest benefit of oneself and all living beings.

Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition
Having become empowered in the mandala of Vajrakila by a master guru, trainees may use the skillful esoteric techniques, described herein, in order to develop a profound experiential certainty of the true nature of reality. These texts are manuals, designed to be studied by disciplined individuals who wish to train themselves in skilful altruism. They are traditional methods for overcoming the instincts of egoistic self-interest, allowing the mind to become focussed on the general welfare of the world, so that beneficial changes of great social value may be brought about in both thought and behaviour. Painstakingly researched and annotated, this volume includes English translations of eight important texts, together with much of the original Tibetan. Within the instructions for the preparation and protection of the retreat area are hitherto unpublished details of the means to suppress the various classes of afflicting demons (sri) that are potential causes of downfall for all tantric yogins. This is an ancient and vital aspect of vajrayana ritual practice that has been much neglected until now.
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Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition

FREEDownload : Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition

Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition by Martin J. Boord
English | 2012 (2010) | ISBN: 3942380056 | ISBN-13: 9783942380058 | 432 pages | PDF | 19,3 MB
This important collection of teachings from the Northern Treasures Vajrakila cycle includes liturgical practice texts (sadhana) from the original treasure revelations, together with explanatory notes and commentaries by the 17th century master Padma 'phrin-las on how to take these practices into a closed retreat and employ them for the highest benefit of oneself and all living beings.

Roll of Thunder from the Void: Volume 2: Vajrakila Texts of the Northern Treasures Tradition
Having become empowered in the mandala of Vajrakila by a master guru, trainees may use the skillful esoteric techniques, described herein, in order to develop a profound experiential certainty of the true nature of reality. These texts are manuals, designed to be studied by disciplined individuals who wish to train themselves in skilful altruism. They are traditional methods for overcoming the instincts of egoistic self-interest, allowing the mind to become focussed on the general welfare of the world, so that beneficial changes of great social value may be brought about in both thought and behaviour. Painstakingly researched and annotated, this volume includes English translations of eight important texts, together with much of the original Tibetan. Within the instructions for the preparation and protection of the retreat area are hitherto unpublished details of the means to suppress the various classes of afflicting demons (sri) that are potential causes of downfall for all tantric yogins. This is an ancient and vital aspect of vajrayana ritual practice that has been much neglected until now.
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